Get Involved
Publishers
It’s the publishers who make this week possible!
Thinking of You Week is an international movement to celebrate sending and receiving greeting cards and hand-written notes. It’s about spreading a wave of happiness across the world and a great way for publishers to engage with retailers, their local community and consumers.
Our industry is all about connection and this is our opportunity to get involved!
On this page you will find lots of ideas on how publishers can get involved with this fabulous event.
Ideas and inspiration for Publishers
Send flyers with deliveries
Our retailer flyers can be printed and sent with your card deliveries to retailers throughout May and June. Talk to your printer about working with you on this.
Create a display at your trade fair stand
Create a Thinking of You Week display on your trade fair stand – the TOYW banner is free for you to use!
Collaborate with a retailer
Collaborate with a retailer on a special offer, an in-store card writing event or Thinking of You Week card display.
Engage the local community
Organise a card-sending event with a school, local home for the elderly, charity, hospital or community centre.
Practice what you preach
Give out free cards and stamps, allocate time for your own staff to write cards during the week. Mark the cards with a special TOYW sticker.
Don't forget your website
Draw attention to Thinking of You Week on your website’s home page.
Tell the press
Tell your community of customers and friends what you’re planning. Send details to the local press, by using our Press Release Template.
Get social - sharing is caring!
Get social – Instagram, tweet and post like crazy in the lead up to and during the week!
#sendacarddeliverasmile
#thinkingofyouweek
#cardtokeep
Send a flyer with all orders
Send a flyer with all orders shipped to promote Thinking of you Week to your customers.
Use the Thinking Of You Week Logo
Add the Thinking of you Week logo to your invoices. Download now from the toolkit.
Don't forget your emails
Include a link to www.thinkingofyouweek.com.au in your emails. You could also add the Thinking of You Week banner to your e-mail signature. The logo and banners are available for download in the toolkit.
Offer a promotion
Get creative and help your retailers buy offering them a special promotion. Initiatives like below would help them to drive sales in stores.
- place an order for $150 or more and receive 6 free Thinking of You cards
- for the first 10 orders, offer to send 20 stamps for their in-store event
- Place an order for 24 Thinking of You cards and receive an in-store poster (download from the toolkit)
Don't forget our Toolkit!
Our Thinking Of You Week Toolkit contains a beautiful banner, flyer and event poster, new retailer and consumer handouts, as well as social media cover images and email sign offs. Use these to help publicise your Thinking of You Week initiative!
Don't forget our Toolkit!
Our Thinking Of You Week Toolkit contains a beautiful new banner, flyer and event poster, new retailer and consumer handouts, as well as social media cover images and email sign offs.
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